Equity-Based Pricing: Enhancing Value in Primary Care through Socioeconomic Considerations

By João L. Carapinha

January 15, 2026

equity-based pricing

Embedding Equity in Primary Care Incentives

In the English National Health Service (NHS), equity-based pricing offers a promising way to refine value-based mechanisms like the Quality and Outcomes Framework (QOF), a pay-for-performance scheme for primary care. This approach, drawing on distributional cost-effectiveness analysis (DCEA) and contract theory, simulates adjustments to reimbursement prices for influenza vaccination and diabetes education, for example. These changes aim to balance total health gains against their distribution across deprivation levels, measured by the Index of Multiple Deprivation (IMD) quintiles, using the Equally Distributed Equivalent (EDE) index to evaluate trade-offs under different inequality aversion levels (ε), from pure efficiency (ε=0) to strong equity focus.

Uniform Pricing’s Hidden Inequities

Uniform pay-for-performance pricing often overlooks socioeconomic health gradients, with deprived groups (e.g., IMD1) gaining fewer quality-adjusted life-years (QALYs) from interventions like vaccinations due to baseline disparities. For example, a simulated 20% price hike for diabetes influenza vaccination (QOF indicator DM018, from £3.55 to £4.27 per patient), offset by a 6.7% cut in structured education referrals (DM014, from £181.86 to £169.67), projects 1,865 net QALYs across England at a £15,000 per QALY threshold. Yet benefits tilt toward less deprived areas (+440 QALYs in IMD5 vs. +242 in IMD1), increasing inequalities, though EDE stays positive even at high ε (>50), showing efficiency’s edge here.

Resource Shifts Across Conditions

Extending DCEA, another simulation reallocates from chronic obstructive pulmonary disease (COPD) vaccination (COPD007, down 9.8% to £18.14) to diabetes vaccination, delivering +1,771 net QALYs but widening gaps, with EDE improvements under realistic ε values. A deprivation-differentiated scenario—20% price boost for IMD1 diabetes vaccination, funded by a 28.3% IMD5 cut—trims total health by 309 QALYs but boosts equity for lower socioeconomic status groups, yielding EDE gains at ε ≥ 3.3, matching UK estimates. Backed by Clinical Practice Research Datalink (CPRD) Aurum data from 300 practices, this reveals price elasticities (0.15-0.17, deprivation-varying) and IMD-adjusted QALYs (e.g., 0.010-0.019 for COPD vaccination) as key drivers, highlighting equity-based pricing’s role in curbing under-provision in deprived zones.

Quantifying Trade-Offs for HEOR Impact

HEOR advancements in socioeconomic trade-offs for P4P as possible, where QOF’s process focus ignores SES, sustaining inequalities. Equity-based pricing via DCEA could enable differential rates, like higher IMD1 reimbursements for high-burden tasks, preserving efficiency—as in Simulation 3’s EDE at ε=3.5—echoing NHS goals under the Health and Social Care Act 2012 for reducing deprivation in diabetes or COPD outcomes.

In value-based evolution terms (e.g., NICE’s equity appraisals), EDE integration might optimize global budgets, equitably handling costs and aiding therapies for underserved groups. Limitations like multimorbidity data gaps stress better CPRD linkages for SES tracking.

Reference url

Recent Posts

CHMP recommendations 2026
CHMP Recommendations 2026: New Approvals and Implications for Health Economics

By HEOR Staff Writer

May 25, 2026

The CHMP recommendations 2026 from the 18–21 May meeting delivered eight positive opinions for new medicines, thirteen extensions of therapeutic indications, and one negative opinion. These decisions bring meaningful progress in areas with significant unmet need, most notably idiopathic pulmonary...
clinical trial monitoring
Clinical Trial Monitoring: Insights from Q1 2026 EU/EEA Report

By HEOR Staff Writer

May 22, 2026

Clinical trial monitoring shows that in the first quarter of 2026, an average of 208 new clinical trial applications were submitted monthly through the Clinical Trials Information System, yielding 668 total submissions of which 538 received authorisation. The median time from submission to decisi...
Novartis oncology advancements
Novartis Oncology Advancements: Key Trial Findings and Market Implications
Novartis oncology advancements take center stage as the company prepares to unveil findings from more than 65 abstracts at the upcoming ASCO and EHA meetings. These presentations spotlight progress with Pluvicto, Kisqali, and Scemblix while reinforcing the firm’s commitment to transforming outcom...