
Breakthroughs in Bladder Cancer Treatments at ASCO GU
Merck unveiled promising bladder cancer treatments at the 2026 ASCO Genitourinary (GU) Cancers Symposium, showcasing data from its portfolio including KEYTRUDA® (pembrolizumab), WELIREG® (belzutifan), and LENVIMA® (lenvatinib). Late-breaking results from the Phase 3 KEYNOTE-B15/EV-304 trial showed KEYTRUDA plus Padcev® (enfortumab vedotin-ejfv) as neoadjuvant and adjuvant therapy significantly boosted event-free survival, overall survival, and pathologic complete response rates in cisplatin-eligible patients with muscle-invasive bladder cancer (MIBC). Phase 3 data from LITESPARK-022 and LITESPARK-011 trials also highlighted disease-free survival gains for WELIREG plus KEYTRUDA post-nephrectomy in clear cell renal cell carcinoma (ccRCC) and progression-free survival benefits for WELIREG plus LENVIMA in advanced RCC after anti-PD-1/L1 therapy, with all studies in the ASCO GU Press Program. These advances position Merck’s therapies as frontrunners in genitourinary oncology.
KEYNOTE-B15 Survival Wins
The Phase 3 KEYNOTE-B15 trial (abstract #LBA630), where neoadjuvant and adjuvant KEYTRUDA plus enfortumab vedotin outperformed standard care in cisplatin-eligible MIBC, improving event-free survival, overall survival, and pathologic complete response. This extends prior KEYTRUDA uses in urothelial cancer and bolsters perioperative bladder cancer treatments. In RCC, LITESPARK-022 (abstract #LBA418) showed adjuvant WELIREG plus KEYTRUDA beating KEYTRUDA alone post-nephrectomy, while LITESPARK-011 (abstract #LBA417) demonstrated WELIREG plus LENVIMA surpassing cabozantinib in advanced cases. Phase 2 data on sacituzumab tirumotecan plus KEYTRUDA (abstract #744) further supports antibody-drug conjugate synergies.
Trial Designs Powering Advances
Merck’s extensive program—over 50 trials with 22,000+ patients—focusing on early-stage KEYTRUDA, WELIREG, and LENVIMA combos. KEYNOTE-B15, a randomized open-label study with Astellas/Pfizer, evaluated neoadjuvant/adjuvant therapy in cisplatin-eligible MIBC as a late-breaking oral. LITESPARK-022 tested adjuvant WELIREG plus KEYTRUDA post-nephrectomy ccRCC, and LITESPARK-011 (with Eisai) compared WELIREG plus LENVIMA to cabozantinib in advanced RCC, both late-breaking orals. These build on approved indications, strengthening evidence for survival gains as detailed in Merck’s announcement.
HEOR Impact of New Regimens
KEYNOTE-B15’s outcomes in bladder cancer treatments could justify premium pricing via reduced recurrence and cystectomy needs. For RCC, adjuvant WELIREG plus KEYTRUDA extends disease-free survival, fitting value-based care, while WELIREG-LENVIMA aids refractory settings. Amid HIF-2α and ADC trends, Merck’s 30+ early-stage studies enhance payer evidence, with models factoring in safety like KEYTRUDA’s immune reactions and WELIREG’s anemia/hypoxia to drive access and care evolution.